Startup.com documentary was really
interesting because it provided different aspects of business. It also shows
what to do and not to do as a startup.
In this documentary, I learned that having a good name for
the company is key because if people are not attracted by the name of your
company, that will not push them to invest in it. This documentary shows how
three friends: Tom Herman, Kaleil Isaza Tuzman and Chieh Cheung that started
their own company govWorks. The main objective of their company was to help
people pay parking ticket online. However, things did not always as plan
because there are series of self-interest and betrayal that we see through the
documentary. After the company was launched and they started struggling to get investment,
one of the founders, Cheung decided to be bought out for 700k because for him,
it was all about the money. However, the other two continued to raise funds for
the company and make it work.
One thing that they did wrong as a company was that they
were so focused on finding investors that they did not have time to work on the
product that they have to deliver to the company. This is something I learned
that I will try to avoid when launching my own company. I believe it is better
to have a product then start to look for investors at that time. At the end of
the video, where Kaleil and boards tried to push out Tom and replace him by
another. It shows the lack of trust between two people grew up together. Kaleil
had an ego and always pushing to find investors. While Tom was kind an
indecisive in some parts. At the end, they both ended selling their company
because of bankruptcy. In all there was no real cause that lead them to
bankruptcy. The lesson that I learned after watching this documentary, if you
are going to start a business, start it with someone you trust and respect.
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